S02E11 | eCommerce Strategies with Kristina Harrington

In this episode of The ABCs of ERP & Beyond, Pete and Nirav are joined by Kris Harrington, CEO of GenAlpha Technologies and advocate of manufacturing digital transformation. Kris brings her extensive experience in sales and aftermarket services to the discussion, along with her unique perspective as a farmer and community contributor.

Kris shares her insights on e-commerce strategies for B2B companies, emphasizing the importance of online presence regardless of industry. From challenges faced by B2B organizations to the role of e-commerce in overcoming them, Kris offers valuable advice on the evolving landscape of B2B e-commerce and the opportunities it presents for growth and efficiency. Kris discusses topics such as organizational readiness, common barriers to implementation, and practical advice for organizations yet to embark on the e-commerce journey.

You can reach Kris at:
www.genalpha.com
LinkedIn: https://www.linkedin.com/in/kristinaharrington/

Reach out to us:
Nirav Shah - nirav.shah@adcirruserp.com
Peter Nicholson - info@petenicholson.co.uk

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